• Last Updated: June 15, 2025

    Welcome to upzency! We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, and safeguard your data when you use our agency listing platform (the "Service"). By using our Service, you agree to the terms outlined here.

    Please take a moment to read through it so you understand what information we collect, how we use it, and your rights.

  • About Us & Definitions

    upzency is a platform connecting agencies and clients by listing services and facilitating contact.
    When we say “you” or “user”, we mean anyone using our Service, including agencies and clients.
    “We,” “us,” or “our” refers to upzency and its operators.

  • 1. Information We Collect

    To make upzency work smoothly for both agencies and clients, we collect a few types of information. This helps us offer better features, keep things secure, and improve your experience over time.

    Here's what we may collect:

    • 1.1 User Account Details:
      • Full Name: So we can personalize your account and communications.
      • Email Address: Required for account access, verification, and notifications.
      • Password: Stored securely in encrypted format — we never see your actual password.
    • 1.2 Agency Profile Information:
      • Agency Name & Logo: Used to present your agency to clients.
      • Year Founded & Tagline: Helps clients understand your background and niche.
      • Description, Website & Categories: Key info that defines your presence on the platform.
      • Optional Legal or Contact Info: (e.g., phone number, tax ID, or business address) if you choose to provide them.
    • 1.3 Package & Listing Information:
      • Package Title, Features & Pricing: Details shown to clients exploring your services.
      • Categories: Specify the category this package belongs to
      • Tags, Duration: For better categorization and transparency.
    • 1.4 Client Contact & Inquiry Info:
      • Contact Name, Email & Phone: Captured when a client reaches out to an agency.
      • Messages Sent: Includes any information shared in a contact form or chat.
    • 1.5 Location & Service Data:
      • City or Country Info: Helps us show relevant agencies or listings by region.
      • Service Categories: Tags and skills used for filtering and search features.
    • 1.6 Technical & Usage Data:
      • IP Address: Used for session security, analytics, and regional settings.
      • Browser & Device Info: So we can optimize your experience across devices.
    • 1.7 Future Enhancements:

      As we continue to grow and improve upzency, we may introduce new features that require collecting additional information — for example, profile pictures, agency certifications, live chat transcripts, review feedback, or notification preferences.

      Don’t worry — if we ever collect new types of data, we’ll update this Privacy Policy and clearly explain what’s being collected and why. You'll always have control and transparency.

  • 2. How We Use Your Information

    When required by law, we process your personal data based on legal grounds such as your consent, contract performance, legitimate interests, or compliance with legal obligations.

    We collect your information to make upzency easy, safe, and helpful for both agencies and clients. Here's how we typically use the information you provide:

    • To set up and manage your account: Including logging in, verifying your email, and allowing you to update your details.
    • To build your agency profile: So it can be listed publicly and discovered by potential clients.
    • To publish and display your service packages: Including pricing, features, categories, and search tags.
    • Facilitating client-agency connections: We forward email-verified client inquiries to the appropriate agencies.
    • To provide customer support: We use your info when you reach out to us for help or questions.
    • To improve the platform: By analyzing trends, user behavior, and technical performance (anonymized when possible).
    • To keep the platform secure: We use some technical and behavioral data to detect fraud, abuse, or suspicious activity.
    • To communicate important updates: Including service announcements, changes to policies, or responses to inquiries.
    • To comply with legal obligations: For example, if we need to maintain records or respond to lawful requests.

    We’ll always aim to be respectful and limited in how we use your data — and we don’t use your information for any unrelated or unauthorized purposes.

  • 3. Sharing of Information

    Your privacy matters to us, and we want to be clear about when and why your information might be shared. We don’t sell your personal data — ever. Here’s when sharing happens, and how it’s used responsibly:

    • When You Contact an Agency (With or Without a Package):

      upzency is a public-facing platform accessible worldwide. Anyone can view agency profiles and initiate contact with them. If you reach out to an agency, your contact details and message are shared with that agency so they can respond. This includes:

      • Your full name
      • Your verified email address
      • Phone number (if provided)
      • The message you submit
      • Package details (if applicable)

      This means your data may be sent to agencies in other countries. All such transfers are initiated by you as part of using the platform's intended features.

    • With Trusted Service Providers:

      We rely on trusted third-party services for hosting, email delivery, file storage, analytics, and security. These providers may temporarily handle some of your data as needed to deliver functionality or safeguard the platform. These include:

      • Hosting: Our database and platform are securely hosted in the United States.
      • Email & Notification Services: To send account-related or agency contact emails.
      • Cloud Storage/CDN: For storing uploaded media (e.g., agency logos, documents).
      • Analytics & Performance Tools: To improve user experience and detect technical issues.

      These providers only receive the minimum data necessary, under strict data protection terms.

    • Cross-Border Transfers & International Use:

      Because our platform is accessible globally, information shared by you (such as messages or profiles) may be transmitted across borders — including from or to locations outside your country of residence. By using upzency, you acknowledge and consent to such international transfers, handled securely and only as needed to deliver the service.

    • When Required by Law:

      If required by legal or regulatory authorities, we may disclose user data. This is done only as necessary and in accordance with applicable laws.

    • Social Media Sharing:

      Agency packages and public listings may be shared through social channels. These shared links contain only publicly visible information — never your private messages, email, or account details.

    We value transparency. If there's ever a significant change in how we share or manage your data, we’ll clearly update this policy and notify users where appropriate.

  • 4. Cookies and Tracking

    Like most websites, upzency may use cookies and similar technologies to make your experience smoother, safer, and more personalized. Cookies are small files stored on your device to help us remember things like your login session or which pages you visited.

    • Essential Cookies: These help you stay logged in and keep the platform functioning properly — for example, saving your preferences and navigating between pages smoothly.
    • Analytics Cookies: Used to understand how people use the site. We use tools like Google Analytics to collect anonymized data about visits, clicks, and traffic sources so we can improve the platform over time.
    • Security Cookies: Help us detect unusual activity, prevent spam, and protect user accounts.

    You’re always in control — your browser settings let you manage or block cookies if you'd like. Just a heads-up: disabling cookies might limit some site functionality (like staying logged in).

  • 5. Data Retention

    We keep your personal information only for as long as it’s needed to provide you with our services and to comply with legal requirements. Here’s a quick overview:

    • We retain your account and profile data while your account is active.
    • When you close your account, we’ll securely delete or anonymize your personal data within a reasonable timeframe, except for information we need to keep for legal or legitimate business reasons (like preventing fraud or complying with law).
    • We make sure to keep only what’s necessary and remove the rest safely.
    • Account data is retained as long as your account is active and for up to 12 months after account closure to handle any residual legal or operational matters.

    Our goal is to keep your data safe and only hold on to what’s necessary—nothing more!

  • 6. Data Security

    Keeping your personal information safe is super important to us. We use industry-standard security measures to protect your data, including:

    • Secure HTTPS encryption for all data transferred between your device and our servers.
    • Passwords are stored securely using strong encryption and hashing techniques.
    • Access to your information is restricted to authorized team members only, using role-based controls.
    • Our servers are protected by firewalls and other security tools to prevent unauthorized access.

    While we do everything we can to keep your data safe, no system is 100% secure. So please help us out by using strong, unique passwords and never sharing your login details.

  • 7. Your Rights

    Depending on where you live, you have important rights about your personal data. Here’s a quick rundown of what you can do:

    • Access the personal information we have about you.
    • Request corrections if anything is inaccurate or outdated.
    • Ask us to delete your data, especially if you close your account.
    • Withdraw your consent to how we process your information.
    • Object to or limit certain kinds of processing.

    If you are located in the European Economic Area (EEA), the United Kingdom, or another jurisdiction with similar privacy laws, you have additional rights under the General Data Protection Regulation (GDPR) or applicable data protection laws. These include:

    • The right to access and receive a copy of your personal data.
    • The right to correct inaccurate or incomplete data we hold about you.
    • The right to request deletion of your personal data (“right to be forgotten”).
    • The right to object to or restrict certain types of processing, such as direct marketing.
    • The right to withdraw consent at any time where processing is based on consent.
    • The right to data portability, allowing you to obtain and reuse your personal data across services.

    Our legal basis for processing your data may include:

    • Your consent when you sign up or submit data voluntarily.
    • Fulfilling our contractual obligations to you (e.g., account creation, inquiries, listings).
    • Compliance with legal obligations.
    • Legitimate interests, such as improving our services and platform security.

    If you have concerns about how we process your data, feel free to reach out to us at support@upzency.com.

    Note: As our platform and infrastructure are primarily hosted in the United States, your data may be stored or processed on servers located there. Additionally, we may use trusted third-party services — such as email delivery providers, content delivery networks (CDNs), analytics platforms, and cloud storage — that may operate from various international locations.

    As a result, your personal data may be transferred to and stored in countries outside your own, including those that may not have the same level of data protection laws as your jurisdiction. In such cases, we take appropriate safeguards to ensure that your data is handled securely and in compliance with applicable data protection laws.

    To exercise any of these rights, just reach out to us at support@upzency.com. We’re here to help and will respond as quickly as possible.

  • 8. Children's Privacy

    Our platform is designed for adults and businesses. We do not knowingly collect personal information from children under 13 years old. If we discover that we’ve accidentally collected data from a child under 13, we’ll promptly delete it.

    If you believe we might have any information from a child under 13, please contact us right away at admin@upzency.com.

  • 9. Policy Updates

    We may update this Privacy Policy occasionally to keep up with changes in our services, laws, or technology. When we make updates, we’ll change the "Last Updated" date at the top so you know when it was last reviewed.

    We encourage you to check back here now and then to stay informed about how we protect your information.

  • 10. Contact Information

    Got questions, concerns, or just want to say hello? We’re here to help! Feel free to reach out to us anytime: